The Role of Environmental Management on Visitor Satisfaction of Bogor Botanical Gardens

Abstract

The purpose of this research is to find out how the implications of environmental management on the satisfaction of visitors in the Bogor Botanical Gardens. The research was conducted at the Bogor Botanical Garden, Bogor City, West Java. The research was conducted using a quantitative method with a correlative approach. The purpose of correlative research is to know whether or not there is a relationship between two or more variables. Data retrieval using several methods such as field surveys, library research, and documentation. The conclusion of the research is, that the satisfaction felt by visitors after traveling to the Bogor Botanical Gardens is strongly influenced by the environmental management that is done well. The better management activities carried out in the Bogor Botanical Gardens will have a positive impact on visitor satisfaction. When the destination of visitors traveling to Bogor Botanical Gardens is fulfilled then the satisfaction of visitors will be fulfilled as well. High visitor satisfaction will give a positive image to the Bogor Botanical Gardens, this will be one of the benchmarks of the extent of success of the management to carry out the task charged. To achieve good visitor satisfaction, through this research it is known that the role of environmental management is very decisive.