Legal Protection of Marketplace Consumer Personal Data in Indonesia

Kasmawati Kasmawati, Siti Nurhasanah, Aprilianti Aprilianti, Rodhi Agung Saputra

Abstract


Marketplace is a business model where the website in question not only helps promote merchandise, but also facilitates online money transactions. All online transactions must be facilitated by the relevant website. This study aims to examine and understand the legal protection of consumer marketplace personal data in Indonesia. This is because consumer data that is not securely protected is a problem how the protection of consumer personal data can be accessed by third parties that cause losses and the legal rules that form the basis of legal protection. The problem that will be discussed in this research is how is the legal protection of the personal data of marketplace consumers in Indonesia.


Keywords


Protection; Consumer Data; Marketplace

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DOI: http://dx.doi.org/10.18415/ijmmu.v9i8.3958

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